link:: Build your Startup Growth Machine
readwise:: Growth Levers and How to Find Them - Matt Lerner (Readwise)

Recordings: on NAS drive

Day 1 - intro and metrics

loom:: Startup Growth Machine - Day 1

1. Startup Growth Machine Course - Intro
2. Startup Growth Machine Course - Metrics (north stars and key drivers)
   1. SGM - day 1 - Matts wrap up email

Day 2 - Language/Market Fit

loom:: Startup Growth Machine - Day 2

1. Startup Growth Machine Course - Language Market Fit
   1. jobs to be done canvas

Day 3 - Growth Sprints

1. Startup Growth Machine Course - Growth Sprints
   1. SGM - Growth Sprints preparation video
   2. SGM - when experiments fail video

Day 4 - Leadership & Mindset Shift

1. Startup Growth Machine Course - Leadership and Mindset

Process Summary

1. Mindset: 'discovery' not 'iterative' - your goal is finding growth levers that scale
2. Growth map entire funnel - visually see flow of people
3. Identify Language Market Fit
   1. Interview your customers - jobs to be done interviews
   2. Identify forces at play (push/pull)
   3. "looks like food"
4. Identify Metrics
   1. Selecting Metrics - What is worth measuring?
   2. Identifying Key Drivers - select 1-3 key drivers to manage
   3. Rate limiting steps - what are the blockers to growth?
5. Craft Growth Sprints
   1. Design discovery experiments to test on a weekly+ basis
   2. (Matt's video on scoring & prioritising ideas)
   3. Prioritise which experiments will make the largest impact & learnings